The Valor Story
The Story of Valor
Some of you are probably wondering why millions of people across the US are rejoicing over a little bottle of oil named Valor.
So here's the scoop......
About 3 years ago, Young Living hit a major #growthspirt. The company couldn't keep up with the 150% growth per year. The pressure was on! Our company that prides itself on quality and Potency was put to the test.
With this growth the mom and pop partner farm we used to get black spruce from couldn't keep up with the demand. 😭 YL had to find another source that met our high standards.
Young Living found a farm large enough that it would have put Valor back on the shelves. But when tested, the oil came back within the "good" limits but it wasn't "excellent". So Young Living passed on it and continued to search. When they couldn't find an existing farm that met our standards Gary Young decided to plow the field so to speak. 💪🏼 He invested millions of dollars to buy a huge acreage of black spruce up in Northern Canada. They built a distillery and then a water filtration system to ensure the water for distilling was pure. It worked!! Our farm in Canada is magnificently and Northern Black Spruce is producing great oils!! 👍🏻
Then, blue tansy had a bad season and Valor was put on hold again. 😭The test of their character continued....
Rosewood was then found to be close to becoming an endangered species so the search started for an oil that would be sustainable but also have the same qualities as rosewood. Something that would maintain the same properties so Valor would have the same benefits. Young Living found a farm to partner with that provides camphor wood oil which is an excellent replacement for Rosewood. Even the most educated 👃🏻 can't tell them apart.
And now, FINALLY it's back! 😍😍😍But my favorite part, Young Living passed their purity test!! 🥇🥇
Young Living has lost approximately $100,000,000 by not having Valor available for sale. But #youngliving NEVER compromises quality, purity or sustainability to make a buck. They would rather be out of stock than have subpar products for their members. 🙋🏻🙋🏻🙋🏻 Who's feeling really good about picking YL over the competitors!!
So here we are, almost two years later and the oil that gives people the strength, confidence, courage, quiet nights of sleep, and supports the body's ability to align itself is now back. For many, this oil is the difference between being alive and living.